US market entry
Find the right market, sharpen the offer and reach the first buyers.
From market evidence to an executable route to market.
Explore US market entryUS market entry · Fintech · Energy · Industry · SaaS
Bring your innovation to the US.
Greatweek helps international innovators, from fintech and energy to industrial and wood-based materials, find their first US customers, choose the right route to market and decide what to fund before committing to fixed cost.
Fintech · Energy · Industry · SaaS
- Previously at PayPal, Visa, Citi, Euronet, Red Bull
- Took 15+ European companies to the US, including SEQR, Paymodum and Floid
- Agency model: hire one senior operator or a team built around the opportunity
Experience behind the agency
Fintech and payments
Clean energy
Wood and biomass
AI and data
Telecom and messaging
Consumer brands
Social impact
Operating, board, investor and agency roles. Logos are trademarks of their owners and do not imply endorsement.
Services
Choose the move that matters now.
Enterprise sales and partnerships
Open the accounts and partnerships that can change the growth curve.
Target accounts, partner development and commercial execution.
Explore sales and partnershipsFractional commercial leadership
Add senior commercial ownership when momentum cannot wait.
Leadership alongside the CEO, team development and execution.
Explore fractional leadershipInnovation across industries
From payments to wood-based materials and clean energy.
The experience behind Greatweek spans operating, board and agency roles. Each card states the role.
Fintech and payments
Fractional General Manager, United States, for PayModum since 2025, owning US market entry, sales and partnerships. Earlier commercial leadership at PayPal, Visa, Citi and Euronet, and board and investor roles at Floid and Cleo.
Enterprise sales and partnershipsClean energy
Managing Partner and co-owner of NOI, which delivers solar, battery storage, LED, HVAC and EV charging for US multifamily, HOA, commercial and not-for-profit properties. A separate business from Greatweek.
noisun.comWood, biomass and industry
Chair of the Board of Eternali, which produces biomass from wood residues and supplies wood raw materials from responsibly managed eucalyptus plantations.
eternali.seAI and data
Growth for financial institutions at RapidCanvas since 2026: go-to-market, enterprise sales and work with product and engineering on use cases and adoption.
AI commercializationField guide · 11 pages
Is the US your next market—or an expensive distraction?
A practical playbook for Nordic and European companies deciding what to validate, what to fund and what to do next.
Read the US market entry playbookBuilt for consequential moves
Strategy only matters when the market moves.
Greatweek works inside the commercial challenge—alongside the leadership team, close to customers and accountable to the mandate.
The agency approach
Senior-led. Clearly scoped. Built to hand over.
1
One mandate, clearly scoped
Scope, weekly commitment, fee and duration are agreed before an assignment begins.
2
Hire one, or hire a team
A senior operator embedded in your team, or execution assembled around the opportunity.
3
Inside the work
Alongside your leadership team, close to US customers and accountable to the mandate.
4
Built to hand over
Measure movement, adjust fast and leave clear ownership with your team.
Insights
Insights on US market entry
US expansion for Nordic fintech: define the commercial partner before you scale
Read article
Bringing Northern European energy technology to the US
Read article
US market entry strategy for Nordic SMEs: what to prove before you launch
Read articleWhat needs to move commercially?
Share the market, customer or execution challenge. Greatweek will establish whether a focused engagement is useful.
Discuss your US plans